January 07, 2010
What are MZI Global’s services?
January 07, 2010
What differentiates MZI Global Strategy Consulting from other firms?MZI Global’s competitive advantages are as follows:
January 07, 2010
How do you improve an entire company’s market responsiveness?To improve the entire company’s market responsiveness, the superiors must take a part of a company, not try and change the whole thing, but do an excellent job fixing that part and then let the positive effects change the rest of the company.
January 07, 2010
How Much Should Be Budgeted for an Integrated Program?This article explains the thought process and importance of allocating a budget.
January 07, 2010
What are MZI Global’s key achievements?Pioneered “Ethnosynergism™” market system via segmentation
Ethnosynergism™: Innovative approach to branding that identifies new customer segments and new markets through a hands-on method. Pioneered “MOVIE_LOG” to
January 07, 2010
Does any process work with any type of company?No, the process has to be appropriate to the size and culture of the organization. Customized plans are created for each unique individual company to fit their own unique culture.
January 07, 2010
What are the benefits of working with MZI Global?Benefits of MZI Global: Key success factor, Provide/maintain pioneering status via ES, Confidence, Internal and external endorsements, CSR as part of strategy, Meaningful and specific solutions for clients issues, Support and realism in t
January 07, 2010
How does MZI Global deliver their value proposition via Ethnosynergism?MZI Global Core Ethnosynergism® Networks deliver our clients a superior value proposition via:partnership with leading academic institutions, constant study on new and emerging markets and segments, global partnership, access to 4000 + emerging compan
January 07, 2010
What are the most common concerns of MZI Global’s clients?Whether they are a US based or a global/international firm, clients are most concerned about the risk of entering new markets that they are unfamiliar with. We provide a comprehensive roadmap on how to best enter their target markets and reach their custo
January 07, 2010
What remains the same in marketing strategies besides changing trends?The basis of the marketing process is still the same. It’s about taking data about your competitors, your markets, your customers, analyzing it, working out what they need, what you have got to do, and pulling the right leaders.
January 07, 2010
The Origins of EthnosynergismThis article explains the origins of MZI Global’s strategic method of planning, Ethnosynergism.
January 07, 2010
What are the benefits of the MZI Global Alliance Network?MZI Global is the creator of its own global alliance market system network Ethnosynergism®, covering 10 language groups and 15 industries:
January 07, 2010
What are the effects of proper segmentation?Identifying and understanding the segments has enabled the company to be more effective in its marketing with greater success at winning contracts as the company moves away from its traditional base of technical consulting towards strategic management con
January 07, 2010
What is MZI Global’s fee and engagements process?MZI Global is “Lean and Mean”: No firm of our size can match our international and multicultural experience, with value proposition unmatched to any other consulting firm specializing in market entry issues.
January 07, 2010
What tools are necessary for a successful implementation?For successful implementation, the firm should have in depth market intelligence of how to analyze data and how to utilize it into different strategies and ideas.